AI Insights · Timothy · July 2025
Top Beauty Retail Apps on Android in Hungary: Q2 2025
Explore the performance trends of the top 5 beauty retail apps on Android in Hungary during Q2 2025, with insights from Sensor Tower.
In the second quarter of 2025, the performance of beauty retail apps on Android in Hungary showcased interesting trends. Mein dm saw fluctuations in weekly downloads, starting at around 7.3K and experiencing a dip mid-quarter, before stabilizing at approximately 6.1K by the end of June. Weekly active users ranged from 262K to 357K, with noticeable peaks and troughs throughout the period.
Notino: perfumes and cosmetics displayed a steady increase in downloads early in the quarter, peaking at 6K in mid-May, before settling at around 2.7K by the end of June. The app maintained a relatively stable active user base, hovering around 70K throughout the quarter.
LUXOYA experienced a sharp spike in downloads in mid-April at 6.2K, followed by a gradual decline, ending the quarter with around 260 downloads.
Douglas Parfüméria had a notable increase in downloads in early May, reaching 1.7K, and then decreased to approximately 322 by the end of June.
Finally, Marionnaud Magyarország showed a sporadic pattern in downloads, peaking at 519 in mid-June, and ending with 75 downloads.
These insights are based on data from Sensor Tower, where more detailed analytics can be explored for further insights into app performance trends.